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Life insurance is best purchased early, but the need for life insurance grows with age. Many retirees start thinking seriously about life insurance to pay for funerals, leaving existing belongings, and taking care of their family after they're gone.
But options shrink, and rates may rise exponentially with some life insurance providers. Nevertheless, depending on your life insurance goals, you may still have great options from some of the best life insurance companies.
State Farm is one of the insurance industry's most prominent insurers offering auto, home, and other insurance. Bundling is standard, and agents often quote with multiple discounts. Its term, universal, and whole life insurance products are no exception.
Details
Features & Discounts
Bundling is standard, and agents often quote with multiple discounts.
JD Power Customer Satisfaction Rating
839
AM Best Financial Strength Rating
A++
Editor's Rating
4/5
4 out of
5 Stars
Pros & Cons
Pros
Best in JD Power customer service ratings
Company offers a range of different insurance products to meet buyer needs
Agents are knowledgeable about its products
Cons
Life insurance products are conservative and limited
Buyers may be subject to multi-year waiting periods before they qualify for full payouts on life insurance policies
State Farm agents cannot offer alternative options if State Farm is unable to bind a life insurance policy
Highlights
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Life insurance products include term and permanent life
If you're preparing for a comfortable retirement or looking to build generational wealth, New York Life is one of the strongest options. If you have questions or genuinely want to understand your life insurance options, New York Life agents are among the most qualified professionals in the business.
Details
Features & Discounts
Offers aggressive financial products and extensively trained agents.
JD Power Customer Satisfaction Rating
775
AM Best Financial Strength Rating
A++
Editor's Rating
4.5/5
4.5 out of
5 Stars
Pros & Cons
Pros
Strong life insurance options for financial planning and wealth building
Policies available nationwide
Knowledgeable life insurance agents
Cons
May require a medical exam
Buyers looking for more modest policies may not find the most competitive pricing
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Life insurance provider with policies available across the US
The aggressive financial plans offered by Prudential may appeal to many younger buyers and those with a stable income. However, those with lower income or buyers who aren't sure about the financial system may be more hesitant to engage with Prudential. Like many other industry giants, Prudential is working to change this perception.
Details
Features & Discounts
Offers aggressive financial plans.
JD Power Customer Satisfaction Rating
773
AM Best Financial Strength Rating
A+
Editor's Rating
4.75/5
4.75 out of
5 Stars
Pros & Cons
Pros
Available in all 50 states (New York residents may have different plans)
Buyers can withdraw money to pay for nursing home bills due to severe illness or disability
Knowledgeable agents who can walk you through your options
Cons
Financial returns are limited
Limited policy options for seniors and other groups who might struggle to find life insurance
Life Insurance for Seniors Frequently Asked Questions
Why is there an age limit on life insurance policies?
There is an age limit on life insurance because ultimately, any insurance is a calculation of risk. What are the chances a life insurance company will have to pay you more than it got through premiums and subsequent investments? As you age, an insurer's chances of a loss grow exponentially. As such, companies place stricter limits on coverage or don't cover seniors.
How does term life work for senior buyers?
Term life insurance is a temporary life insurance policy. It allows buyers to get more coverage with lower premiums. The risk is you get no benefit if you live beyond the policy's expiration. Accelerated death benefits are generally not included. However, term life insurance providers may offer riders for increased coverage for a term with a whole life base or offer accelerated death benefits in specific circumstances.
Life Insurance for Seniors Reviews
State Farm Life Insurance for Seniors
State Farm Life Insurance takes the top spot in JD Power's life insurance customer satisfaction study. JD Power gathers thousands of consumer reviews and gives each insurer a score out of 1,000. State Farm offers a range of insurance products, including auto, life, pet, homeowners, and renters, with multi-policy discounts and other incentives to keep your insurance there.
Some policies exclude seniors over age 65 from applying for the first time. But all life insurance policies are quoted by licensed insurance agents employed by State Farm. Meeting with a State Farm agent allows buyers to communicate goals and needs and answer critical questions agents might have. In addition, qualifying seniors can access limited whole, term, and universal life policies. State Farm is among the companies also offering survivorship universal options. Essentially, spouses can get insured together, and a surviving spouse can continue to make payments and increase the death benefit. Both spouses can also take out loans and other withdrawals against the policy once they meet the requirements.
K of Clewiston, FL, a verified reviewer on ConsumerAffairs, said, "State Farm is the best insurance company out there. They have great Life Insurance Policies to fit your needs…..Also, their prices are the most reasonable out there."
Mutual of Omaha Life Insurance remains one of the industry's most stable life insurance companies. Its size allows it to be more flexible in its underwriting for specific populations, including seniors. Regardless of your age, a licensed insurance agent can sort through your options and find one that makes sense.
However, its term life insurance policy stands out for seniors applying for the first time or younger buyers looking to renew term life policies. Term life insurance policies with Mutual of Omaha are renewable for qualifying applicants up to age 94. Of note, not all applicants will qualify to renew policies beyond any age, as approval is based on health history and other factors. Many life insurance policies also require a medical exam. However, Mutual of Omaha stands alone as it does not cut off term life buyers over 65.
One important thing to highlight is Mutual of Omaha's availability to resolve consumer issues, even when it's not the company's fault. For example, Roger of Eagle, AK, originally left a complaint on ConsumerAffairs, and the company promptly responded. He later updated his review, saying, "Thank You Mutual of Omaha! Physicians Mutual Dental has informed me of my mistake. You are a fine company serving the life insurance needs of USA citizens and expats as well."
New York Life Insurance caters to a forward-thinking customer. It offers many robust investment options. So its agents are extensively trained to answer all questions about its policies. Questions could be as simple as what penalties you'll pay to take early withdrawals or loans from your life insurance policy.
Like other retirement planning vehicles, the earlier you start, the better. Premiums will be lower, and you can apply for a large payout. But if you can afford higher premiums at a later age, New York Life still offers comprehensive policies with loans and early withdrawal options to take you into retirement. Riders can also customize its coverage. For example, whole life customers can buy a living benefits rider to withdraw money in the event of a terminal illness. Buyers can also add an accidental death rider until age 70 for an extra death benefit for loved ones. This satisfies borrowers who want stability but like the idea of a higher payout should they die in their prime working years.
New York Life's knowledgeable agents are highlighted by William of Starks, Louisiana, on ConsumerAffairs, saying, "They are willing to help and pay without hassle. They make sure all your needs are met. They check with you often to make sure your policy is up to date. If at anytime there are questions that need addressing they are readily available to help."
John Hancock Life Insurance is among many life insurance companies offering an accelerated death benefit or "living benefits." Even if you don't want to use your life insurance for retirement planning, you have early withdrawal options to keep you comfortable in the event of a terminal illness. Buyers can exercise the rider at any age as long as waiting periods and other terms are met.
If you develop a qualifying condition, John Hancock will pay 50-100% of your qualifying death benefit while you're still alive. However, it caps accelerated death benefit claims at $1 million if you expect to live a year or less. This could help balance costly medical bills and end-of-life costs beyond what social security or disability payments would comfortably cover.
USAA Life Insurance for Seniors
USAA Life Insurance policies are available to Americans from all walks of life, including military and non-military buyers. However, it offers unique whole life coverage to active duty military members beyond the government's equivalent of employer life insurance. USAA policies stick with the buyer wherever they work. With options for active duty military members, USAA is common among veterans with combat-related illnesses and disabilities sustained during deployment. Of course, buyers purchase these policies before the conditions become apparent.
USAA is among the limited life insurance providers still offering coverage with a history of cancer. Of course, not all buyers will qualify, and policy options are limited. Accounting for state laws, USAA life insurance policies may also pay out after a drug overdose (frequency may increase with more daily medications to treat age-related conditions) when other life insurance companies refuse. For seniors looking for a bit of flexibility, USAA could be an ideal option.
Prudential Life Insurance offers survivorship options for life insurance shoppers. Unlike a standard life insurance policy, it covers two people. When one person passes, the policy continues growing as long as the surviving spouse continues making payments. The policy can increase to $65 million with a maximum age of 85. The two insureds cannot have an age gap of more than 25 years.
The PruLife SUL Protector program encompasses multiple categories such as the Preferred Best, Preferred Smoker, and Preferred Non-Tobacco. Universal policies with Prudential do allow loans. So both parties can pull money out of the policy via loans. It would simply reduce the final death benefit.
AIG Life Insurance cannot deny your application if you fall within the set age limits. That's thanks to guaranteed issue: two words many seniors and even younger applicants aren't used to hearing about life insurance. Seniors aged 50-80 enjoy guaranteed coverage with no medical exam, and the application is 100% online. In short, it means what it sounds like.
AIG policies are small, maxing out at $25,000. So this would be appropriate for funeral expenses and/or a small death benefit for surviving family members.
Life Insurance Companies for Seniors Ranked by Customer Satisfaction
J.D .Power conducts an annual study of life insurance based on reported customer satisfaction. Then it assigns companies a score out of 1,000, listing the top performers on its website. So if you're shopping for life insurance, the following companies are the ones J.D. Power readers had positive experiences with.
Company
J.D. Power Rankings (Max 1,000 points)
State Farm
822
Nationwide
813
Northwestern Mutual
807
Pacific Life
801
Mutual of Omaha
795
Globe Life
788
MassMutual
782
John Hancock
781
New York Life
777
Principal Financial
776
Guardian Life
775
Lincoln Financial Group
773
Securian
769
MetLife
756
Prudential
753
Protective Life
752
Equitable
749
Primerica
747
Transamerica (AEGON)
747
AIG
729
Brighthouse Financial
714
Why You Should Trust Us: How We Chose the Best Life Insurance for Seniors
Our life insurance rating methodology looks at a few key factors. To ensure a fair and even playing field for insurance companies and customers, we look at customer satisfaction, financial stability, types of policies offered, average premiums, coverage exclusions, and more. We also factor in recent controversies and ways an insurance company may engage with and improve its community.
Factors such as customer satisfaction and average premiums are equally weighted. However, we are aware not all charitable efforts are recognized, and not all controversies are based on facts, so a company's engagement with its community and recent controversies are considered separately.
Lina Roby (she/her) was a Personal Finance Insurance editor at Insider. She covered pet, travel, auto, and other common insurance products. She is also a licensed property & casualty insurance agent. Her goal is to help readers make informed decisions for all their insurance needs and plan for the unexpected, especially in a constantly evolving insurance marketplace. As a licensed insurance agent, she worked closely with clients and insurance carriers to quote and bind homeowners, auto, liability, and other insurance plans for personal and business. As a licensed mortgage loan originator, she was also able to more effectively quote and bind homeowners insurance policies meeting mortgage lender requirements. With a love for writing, she has also assisted with marketing for her local insurance marketplace.
Evelyn He is a compliance associate at Insider who supports the Personal Finance Insider team. Personal Finance Insider is Insider's personal finance section that incorporates affiliate and commerce partnerships into the news, insights, and advice about money that Insider readers already know and love.The compliance team's mission is to provide readers with stories that are fact-checked and current, so they can make informed financial decisions. The team also works to minimize risk for partners by making sure language is clear, precise, and fully compliant with regulatory and partner marketing guidelines that align with the editorial team.Before joining Insider, she served in various legal and compliance roles in different industries, including the legal and pharmaceutical industries. Evelyn obtained her M.S. degree in Marketing at Boston University in 2022. Prior to combining and consolidating her knowledge of law and business, she spent one year finishing 1L courses at Suffolk University Law School to further her legal knowledge. She has also completed MBA business law courses while working on her Bachelor of Business Administration in Management at the University of Massachusetts, Amherst. Outside of work, she enjoys spending time with her 14-year-old Shih Tzu named Money, and her 5-year-old Bichon named Tibber.
Editorial Note: Any opinions, analyses, reviews or recommendations expressed in this article are those of the author’s alone, and have not been reviewed, approved or otherwise endorsed by any card issuer. Read our editorial standards.
Please note: While the offers mentioned above are accurate at the time of publication, they're subject to change at any time and may have changed, or may no longer be available.
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